Spanning 5.7 million square meters in the heart of the city, the development aims to position Jeddah as a year-round, world-class destination that seamlessly harmonizes cultural heritage with modern, sustainable urban living.

Bridging Heritage and Modernity: Design and Cultural Significance

At its core, the Jeddah Central Project is designed to bridge the gap between traditional Hijazi culture and futuristic architecture.

1. Cultural Preservation

The architectural language draws inspiration from Al-Balad, Jeddah’s UNESCO World Heritage district. Traditional design elements—such as shaded streets, historic proportions, and heritage-inspired façades—are reinterpreted in contemporary forms, ensuring that Jeddah’s identity remains deeply embedded in its evolution.

2. Re-purposing History

A standout cultural feature is the conversion of an old sea desalination plant into a dedicated museum. This adaptive reuse preserves an important piece of Jeddah’s industrial past while transforming it into a space that documents the city’s role in regional development and modernization.

3. Iconic Modern Landmarks

The project introduces four globally significant landmarks that define its modern identity:

• A world-class Opera House
• A Museum
• A 45,000-seat Sports Stadium
• An Oceanarium with Coral Farms, emphasizing marine conservation and education

Together, these landmarks establish Jeddah Central as a cultural, entertainment, and lifestyle hub.

Reconnecting the City with the Red Sea

Environmental integration plays a central role in the project’s master plan. The development features a 9.5-kilometer waterfront, including a 2.1-kilometer sandy beach, designed to reconnect the city with the Red Sea.

A 100-meter-wide pedestrian-friendly promenade runs along the coast, prioritizing walkability, open spaces, and environmentally sustainable design—creating one of the most accessible and scenic waterfronts in the region.

Key Project Components and Development Phases

The Jeddah Central Project is being delivered across three phases, with Phase One scheduled for completion by the end of 2027.

1. Residential and Hospitality Offerings

• 17,000 residential units
• 2,700 hotel rooms

These developments cater to residents, tourists, and long-term visitors, supporting a vibrant, mixed-use urban community.

2. Six Distinct Districts

The master plan is divided into six integrated zones:

1. Central District
2. Marina District
3. Beach District
4. Sports Park
5. Cultural and Creativity District
6. Wellness District

Each district is designed to offer a unique lifestyle experience while remaining seamlessly connected.

3. Sustainability and Smart Infrastructure

• 40% of the total area dedicated to green spaces and open areas
• Smart city technologies integrated into transport, utilities, and public services
• Pedestrian-oriented planning to enhance quality of life and reduce environmental impact
• Phase One Focus

Economic Impact and Vision 2030 Alignment

The Jeddah Central Project is a cornerstone of Saudi Vision 2030, supporting economic diversification beyond oil.

1. Expected to contribute SAR 47 billion ($12.5 billion) to Saudi Arabia’s GDP by 2030
2. Estimated to create 25,000 jobs
3. Strengthens tourism, culture, retail, and entertainment sectors

The project aims to foster a vibrant urban community while attracting both local and international visitors.

Recent Developments and Construction Progress

• In February 2024, contracts worth $3.2 billion were awarded for initial construction works
• Collaboration with leading global design firms such as Heatherwick Studio and Skidmore, Owings & Merrill (SOM) continues to shape the project’s iconic landmarks
• Construction has begun on major components, including the stadium, with Phase One completion targeted for 2027

A New Urban Era for Jeddah

The Jeddah Central Project represents a bold reimagining of coastal urban life—where heritage is preserved, sustainability is prioritized, and modern design elevates everyday living.

As Jeddah evolves into a global coastal destination, this landmark development ensures the city’s history, culture, and future grow together—side by side.

Saudi Arabia is reshaping the future of urban living with New Murabba, a visionary downtown destination set to transform Riyadh’s cityscape. Backed by the Public Investment Fund (PIF), New Murabba represents a bold step toward creating a vibrant, human-centric urban district aligned with the goals of Saudi Vision 2030.

Project Overview

New Murabba is a large-scale mixed-use development located in northwest Riyadh, designed to become a new downtown hub for the capital. The project will integrate residential, commercial, cultural, and entertainment spaces within a walkable, connected urban environment.

At the heart of the development lies The Mukaab, an iconic landmark structure envisioned to become one of the most recognizable buildings in the world and a symbol of Riyadh’s future-forward identity.

The Mukaab: A New Global Icon

The Mukaab is planned as a monumental cube-shaped structure housing:

• Immersive digital and cultural experiences
• Retail, dining, and entertainment venues
• Hospitality and leisure attractions

Designed to blend architecture with advanced digital technology, The Mukaab will serve as a central attraction and a global destination in its own right.

A Mixed-Use Urban Ecosystem

New Murabba is planned as a fully integrated district offering:

1. Residential neighborhoods with modern living options
2. Office spaces supporting business and innovation
3. Retail boulevards and dining districts
4. Cultural venues, museums, and entertainment zones
5. Extensive public spaces and pedestrian-friendly streets

This mixed-use approach aims to create a lively environment active throughout the day and night.

Smart, Sustainable Urban Design

Sustainability and smart city principles are core to New Murabba’s master plan. Key features include:

• Energy-efficient buildings and infrastructure
• Smart mobility and public transport integration
• Green spaces and climate-responsive urban design
• Digital technologies enhancing livability and connectivity

These elements support Riyadh’s ambition to become one of the world’s most livable cities.

Economic and Social Impact

New Murabba is expected to:

1. Create tens of thousands of jobs
2. Attract global brands, investors, and tourists
3. Boost Riyadh’s retail, entertainment, and cultural sectors
4. Support economic diversification and urban regeneration

The project will play a major role in strengthening Riyadh’s position as a global city.

Development Timeline

Development of New Murabba is progressing in phases, with construction activities underway. The project will be delivered gradually over the coming years, ensuring careful integration of infrastructure, attractions, and residential components.

Conclusion

New Murabba represents a transformative vision for Riyadh’s future. By combining iconic architecture, mixed-use development, and smart urban planning, the project is set to redefine how people live, work, and experience the Saudi capital — marking a new chapter in the Kingdom’s urban evolution.

Project Overview

SPARK is located in the Eastern Province, positioned between Dammam and Al-Ahsa, with direct access to major highways, ports, and energy infrastructure. The project is being developed as a fully integrated industrial city, tailored to serve petrochemicals, energy services, logistics, and advanced manufacturing sectors.

Unlike traditional industrial zones, SPARK focuses on creating a connected industrial ecosystem, where businesses, suppliers, and service providers operate within a single, purpose-built environment.

Strategic Importance

SPARK plays a critical role in strengthening Saudi Arabia’s industrial competitiveness by:

1. Supporting localization of energy-related industries
2. Reducing reliance on imports
3. Enhancing supply chain efficiency
4. Encouraging technology transfer and innovation

Its proximity to major oil, gas, and petrochemical facilities makes it a natural hub for industrial expansion.

World-Class Infrastructure

The development offers state-of-the-art infrastructure designed to meet international standards, including:

• Ready-to-use industrial plots
• Advanced utilities and energy networks
• Integrated logistics and warehousing facilities
• Smart infrastructure for efficient operations

This infrastructure enables faster setup and lower operational costs for investors.

Sustainability and Smart Industrial Design

Sustainability is embedded in SPARK’s master planning. Key features include:

1. Energy-efficient industrial systems
2. Optimized land and resource use
3. Environmentally responsible waste management
4. Smart monitoring and digital infrastructure

These initiatives support long-term industrial growth while minimizing environmental impact.

Investment and Economic Impact

SPARK is expected to attract significant domestic and foreign investment while creating thousands of skilled jobs. The project contributes to:

• Industrial diversification
• SME development
• Workforce skill enhancement
• Growth of non-oil GDP

It also supports Saudi Arabia’s ambition to become a global industrial and logistics hub.

Development Status and Future Outlook

Development at SPARK is progressing in phases, with infrastructure, industrial facilities, and tenant onboarding advancing steadily. As more companies establish operations, SPARK is set to become one of the Kingdom’s most important industrial clusters over the coming decade.

Conclusion

SPARK represents a bold step toward Saudi Arabia’s industrial future. By combining strategic location, advanced infrastructure, and sustainable planning, the project is laying the foundation for a resilient, competitive, and innovation-driven industrial economy — fully aligned with the Kingdom’s long-term vision.

Saudi Arabia is reshaping global tourism through Red Sea Global (RSG), a visionary developer leading one of the world’s most ambitious regenerative tourism destinations. Designed to go beyond sustainability, Red Sea Global aims to actively restore and enhance natural ecosystems while delivering world-class luxury tourism — a key pillar of Saudi Vision 2030.

Project Overview

Red Sea Global is responsible for developing landmark destinations along Saudi Arabia’s pristine west coast, including The Red Sea and AMAALA. The projects span an untouched archipelago of islands, desert landscapes, mountains, and coral reefs, positioning the Kingdom as a premier destination for nature-focused, high-end tourism.

The developments are master-planned to balance environmental preservation with premium visitor experiences.

What Is Regenerative Tourism?

Unlike traditional tourism models, regenerative tourism focuses on leaving a destination better than it was before. Red Sea Global applies this approach by:

• Protecting and restoring coral reefs and marine habitats
• Rehabilitating mangroves and coastal ecosystems
• Limiting visitor numbers to reduce environmental impact
• Using eco-friendly design and construction methods

This philosophy ensures long-term ecological and economic sustainability.

Luxury Experiences in Harmony with Nature

Red Sea Global destinations will offer:

1. Ultra-luxury resorts and private villas
2. Wellness retreats and nature-based experiences
3. Marine adventures, diving, and eco-tourism activities
4. Cultural and heritage-inspired hospitality

All developments are designed to blend seamlessly with the surrounding environment, minimizing visual and ecological disruption.

Sustainability and Innovation Leadership

Red Sea Global is setting new global benchmarks through:

• 100% renewable energy operations
• The world’s largest off-grid renewable energy storage system
• Zero-waste-to-landfill targets
• Advanced water conservation and recycling systems

These initiatives place Saudi Arabia at the forefront of sustainable tourism innovation.

Phased Development and Timeline

The Red Sea destination is being delivered in phases, with initial resorts already welcoming guests and further islands, hotels, and experiences scheduled to open progressively throughout the decade. AMAALA is also advancing toward its phased launch, focusing on wellness, art, and culture.

Economic and Environmental Impact

Red Sea Global is expected to:

1. Create thousands of jobs across tourism and hospitality
2. Support local communities and small businesses
3. Attract high-value international travelers
4. Contribute to environmental research and conservation

The project demonstrates how tourism can drive economic growth while preserving natural heritage.

Conclusion

Red Sea Global represents a new global standard for tourism development. By pioneering regenerative tourism, the project showcases Saudi Arabia’s commitment to environmental stewardship, innovation, and luxury experiences — proving that economic growth and ecological responsibility can thrive together.

Saudi Arabia is redefining tourism with Trojena, a groundbreaking mountain destination located within the NEOM region. Designed to bring year-round mountain tourism to the Kingdom, Trojena represents a bold shift in how leisure, sport, and sustainability come together — perfectly aligned with the ambitions of Saudi Vision 2030.

Project Overview

Trojena is situated in the mountain ranges of north-west Saudi Arabia, rising more than 2,600 meters above sea level. Unlike traditional desert destinations, Trojena offers a naturally cooler climate, unique landscapes, and a completely new tourism experience for the region.

The development is planned as a fully integrated destination combining luxury hospitality, adventure sports, wellness, and cultural experiences within a preserved natural environment.

A Year-Round Mountain Destination

One of Trojena’s defining features is its ability to offer activities throughout the year, including:

1. Skiing and snow sports during winter months
2. Hiking, mountain biking, and adventure trails
3. Water sports and leisure activities around a man-made freshwater lake
4. Outdoor events, festivals, and cultural experiences

This diversity positions Trojena as a global mountain tourism destination rather than a seasonal resort.

Ski Village and Global Sporting Events

Trojena is set to make history as the first outdoor ski destination in the GCC. The project will feature:

• A purpose-built ski village
• Advanced snow-making technologies
• Slopes designed for both beginners and professionals
• Trojena has also been selected to host the Asian Winter Games 2029, placing Saudi Arabia on the global winter sports map.

Luxury Hospitality and Lifestyle

The destination will include:

1. High-end hotels and branded residences
2. Wellness retreats and spas
3. Fine dining and retail outlets
4. Scenic viewpoints and immersive architectural experiences

Each element is designed to blend into the natural terrain while delivering world-class comfort and service.

Sustainability and Environmental Design

Sustainability is central to Trojena’s development strategy. Key initiatives include:

• Low-impact construction methods
• Renewable energy usage
• Water conservation and reuse systems
• Preservation of local ecosystems

The goal is to create a destination that enhances, rather than disrupts, the surrounding natural environment.

Construction Progress and Timeline

Development at Trojena is actively underway, with infrastructure and key zones progressing steadily. The project is expected to be completed in phases, with major openings planned later this decade, leading up to its role as host of the 2029 Asian Winter Games.

Economic and Tourism Impact

Trojena is expected to:

1. Attract millions of domestic and international visitors
2. Create significant employment opportunities
3. Support tourism diversification beyond traditional destinations
4. Strengthen Saudi Arabia’s position as a global tourism leader

The project also contributes to NEOM’s broader vision of innovation, sustainability, and lifestyle transformation.

Conclusion

Trojena represents a bold new chapter in Saudi Arabia’s tourism journey. By combining mountain landscapes, winter sports, luxury living, and sustainable design, it redefines what is possible for tourism in the Middle East — setting a new global benchmark for mountain destinations.

Saudi Arabia is undertaking one of its most ambitious infrastructure projects with the development of King Salman International Airport (KSIA) in Riyadh. Designed to become one of the largest airports in the world, the project reflects the Kingdom’s bold vision to position Riyadh as a leading global aviation, logistics, and tourism hub under Saudi Vision 2030.

Project Overview

King Salman International Airport is being developed on the site of the existing King Khalid International Airport, which will be fully transformed into a next-generation aviation complex. Once completed, the airport will significantly expand passenger capacity while integrating cutting-edge design, technology, and sustainability standards.

The project is led by the Riyadh Air and aviation development authorities, with architectural design by Foster + Partners, ensuring a world-class, future-ready gateway to the Kingdom.

Scale and Capacity

The scale of King Salman International Airport is unprecedented:

1. Capacity to handle 120 million passengers annually by 2030
2. Expansion potential to reach 185 million passengers by 2050
3. Six parallel runways
4. Multiple terminals covering more than 57 square kilometers

This immense capacity will place Riyadh among the world’s top global aviation hubs, comparable to the largest airports in Asia, Europe, and North America.

Design and Passenger Experience

The airport’s design emphasizes efficiency, comfort, and cultural identity. Key features include:

• Intuitive terminal layouts for seamless passenger movement
• Advanced digital systems for check-in, security, and boarding
• Premium lounges and hospitality facilities
• Retail, dining, and leisure zones inspired by Saudi culture

The goal is to deliver a smooth, enjoyable travel experience while reflecting Riyadh’s modern and heritage-driven identity.

Sustainability and Innovation

Sustainability is a core pillar of the King Salman International Airport project. The development targets:

1. LEED Platinum certification
2. Renewable energy integration
3. Water-efficient systems
4. Reduced carbon emissions through smart operations

These initiatives align with Saudi Arabia’s commitment to environmental responsibility and long-term sustainable growth.

Economic and Strategic Impact

King Salman International Airport will play a critical role in Saudi Arabia’s economic diversification by:

• Supporting the growth of Riyadh Air as a global carrier
• Strengthening logistics, cargo, and trade networks
• Creating tens of thousands of jobs
• Boosting tourism, business travel, and foreign investment

The airport is a cornerstone project in Riyadh’s transformation into one of the world’s top city economies.

Construction Status and Timeline

Construction is currently underway, with phased development planned over the coming years. The airport is not yet operational, with major milestones aligned toward 2030, while further expansions will continue beyond that date to meet long-term demand.

Conclusion

King Salman International Airport is more than an aviation project — it is a symbol of Saudi Arabia’s global ambitions. By combining scale, sustainability, and innovation, the airport is set to redefine air travel in the Middle East and establish Riyadh as a major gateway between East and West.

What Is The Line?

The Line is a planned 170-kilometre linear city located in northwest Saudi Arabia. Designed with no cars, no streets, and zero direct carbon emissions, the city aims to redefine how people live, work, and move within an urban environment.

The project is intended to:

• Run entirely on renewable energy

• Prioritize walkability and high-speed transit

• Integrate AI-driven city management

• House millions within a compact vertical footprint

Current Construction Progress

Phase One: Hidden Marina

Construction activity is currently focused on an initial pilot segment known as Hidden Marina. This phase represents the first livable section of The Line and includes:

• Residential units
• Commercial spaces
• Public amenities
• Core transport and utility infrastructure

This modular approach allows NEOM to test systems, logistics, and urban functionality before large-scale expansion.

Groundworks & Infrastructure

Major construction milestones include:

1. Extensive earthworks and piling
2. On-site concrete manufacturing facilities
3. Utility corridors for power, water, and digital infrastructure

These early works form the foundation for future vertical construction.

Design & Engineering Innovation

The Line is being developed with the involvement of leading global architects, planners, and engineering firms. The project introduces:

• Mirror-clad facades designed to blend with the natural environment
• Vertical city layers separating living, transport, and services
• AI-based systems to optimize energy, mobility, and daily life

This design-led approach places innovation at the core of urban planning.

Challenges and Strategic Adjustments

Like many mega-projects of unprecedented scale, The Line has faced:

• Timeline recalibration
• Phased scaling of initial population targets
• Cost and logistics optimization

Saudi authorities have responded by shifting focus toward realistic delivery, prioritizing quality, functionality, and long-term sustainability over rapid expansion.

Why The Line Still Matters

Despite evolving timelines, The Line remains one of the world’s most influential urban concepts. It continues to:

1. Challenge traditional city planning models
2. Set benchmarks for sustainable urban development
3. Attract global investment and expertise
4. Reinforce Saudi Arabia’s role as a leader in future-city innovation

Even partial completion could reshape how cities are designed worldwide.

Looking Ahead

As construction continues, The Line is transitioning from vision to execution. The coming years will determine how far and how fast the project expands — but its impact on architecture, sustainability, and urban thinking is already undeniable.

A Strategic Vision Under Vision 2030

The Jeddah Waterfront Transformation aligns closely with Saudi Vision 2030, aiming to diversify the economy, boost tourism, and enhance quality of life. As the Kingdom’s historic gateway to Makkah and Madinah, Jeddah holds strategic importance — and this redevelopment seeks to elevate its global standing as a vibrant coastal metropolis.

The project is being driven by Jeddah Central Development Company (JCDC) in collaboration with leading local and international developers, signaling strong investor confidence in Saudi Arabia’s real estate and tourism sectors.

Key Highlights of the Jeddah Waterfront Project

1. Luxury Hospitality & Iconic Resorts

One of the most anticipated elements of the transformation is the introduction of ultra-luxury waterfront resorts, including globally recognized brands. These developments will bring premium hotels, branded residences, and exclusive leisure experiences to the Red Sea coast, attracting high-end international travelers.

2. Mixed-Use Urban Development

The waterfront will feature a dynamic mix of:

• Residential communities

• Commercial and retail districts

• Entertainment and cultural venues

• Fine-dining and lifestyle destinations

This integrated approach ensures the area remains active year-round, serving residents, tourists, and businesses alike.

3. Public Spaces & Coastal Access

A core focus of the project is public accessibility. Landscaped promenades, beaches, marinas, and open recreational areas will allow residents and visitors to enjoy the coastline — reinforcing Jeddah’s identity as a livable, people-centric city.

Economic & Social Impact

The Jeddah Waterfront Transformation is expected to:

• Generate thousands of jobs across construction, hospitality, retail, and services

• Attract foreign direct investment (FDI)

• Strengthen Jeddah

As the Jeddah Waterfront Transformation moves closer to reality, it stands as a powerful symbol of Saudi Arabia’s ambition to redefine urban living, tourism, and economic growth along the Red Sea coast.